Crypto

Over the past ten years, cryptocurrencies have evolved from a niche experiment into a fully-fledged financial instrument. Today, there are thousands of coins and tokens in circulation, with a combined market capitalization reaching trillions of dollars.

There are several key areas standing out in the market:

  • bitcoin and ether as base assets;
  • second-tier altcoins with high volatility and speculative interest;
  • stablecoins for settlements and protecting capital from fluctuations;
  • DeFi tokens and NFTs forming new market segments.

For an investor, it’s important to understand that a cryptocurrency’s price is determined solely by supply and demand. Unlike fiat, there is no central issuer who can regulate the value. Therefore, the market remains high-risk, yet it offers significant opportunities to earn.

Types of cryptocurrencies

There are several main categories of digital assets on the market, each serving its own tasks and having its own features:

  1. Cryptocoins (coins)
    • Have their own blockchain.
    • Examples: Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC).
    • Used as a means of payment, savings, or the base infrastructure for other projects.
  2. Tokens
    • Created on top of an existing blockchain (most often Ethereum, BNB Chain, Tron).
    • Divided into several types:
      • stablecoins (USDT, USDC, BUSD) – pegged to fiat currencies or gold;
      • DeFi tokens (UNI, AAVE, CAKE) – used in decentralized financial services;
      • NFT tokens – confirm ownership of unique digital assets.
  1. Utility tokens
    • Used within projects or exchanges.
    • For example, BNB on Binance is used to pay fees and participate in token sales.
  2. Hybrid solutions
    • Assets that combine the functions of payment instruments, investment assets, and governance tokens in a DAO.

For an investor, it’s important to consider not only the asset category but also its real-world application. The broader a coin or token’s use, the higher the probability of its long-term growth.

cryptocurrency

Key factors driving price changes

Dozens of factors affect cryptocurrency prices, but the key ones are technological, market-related, and regulatory. Below is a table with the main growth drivers and downside risks.

Factor How it drives growth How it drives decline
Technology A new algorithm, high throughput, and hack resistance increase interest Bugs in code, blockchain outages reduce trust
Regulation Legalization of crypto in G20 countries opens access to institutional capital Bans and restrictions at the state level lead to investor outflows
User interest Growth in wallets, transactions, and retail/business acceptance stimulates demand Liquidity flowing back to traditional assets lowers turnover
Market players Large funds and corporations can sharply raise price via mass purchases “Whale” manipulation (mass selling) crashes the market
Macro economy Crises in the fiat system push investors into crypto as “digital gold” Rising interest rates and a strong dollar make crypto less attractive

Для анализа динамики курса инвестору стоит отслеживать не только график цены, но и метрики блокчейна (хешрейт, активные адреса, объёмы переводов), а также новости о регулировании и глобальной экономике.

Market capitalization: how it’s measured

A cryptocurrency’s market capitalization is the main indicator by which its significance in the market is assessed. It reflects the total value of all coins or tokens in circulation.

The calculation formula is simple:

Капитализация = Цена одной монеты × Количество монет в обращении

Example:

  • If 1 BTC costs $60,000 and 19M BTC are in circulation, then Bitcoin’s market cap = $1.14T.

Why it matters:

  1. Reflects investor confidence – the higher the market cap, the more users have invested in the project.
  2. Forms rankings – cryptocurrencies are ranked by market cap, not by unit price.
  3. Shows liquidity – assets with large market cap are easier to buy or sell without strongly moving the price.

Capitalization tiers:

  • Large-cap cryptocurrencies – over $10B (BTC, ETH).
  • Mid-cap – from $1B to $10B (SOL, ADA, AVAX).
  • Small-cap – up to $1B (new and high-risk projects).

For investors, market cap serves as a guide: large-cap assets are considered more reliable, while small-caps can bring multiple returns but carry higher risk of loss.

Investing long-term or trading

There are two main approaches to working with cryptocurrencies: long-term investing (HODL) and active trading.

Long-term investments (HODL)

Essence: buying cryptocurrency and holding it for months or years.

Pros Cons
Minimal time commitment Volatility: drops of dozens of % are possible
Capital protection from inflation Long wait for profits
Chance to benefit from major rallies Need to withstand psychological pressure during drawdowns

 

Speculative trading

Essence: short-term trades (from minutes to a few days) aiming to profit from price swings.

Pros Cons
Potential daily income High risk of losses
Use of leverage to boost returns Requires constant market monitoring
Wide array of tools (tech analysis, bots) Strong psychological pressure

Combined approach

Experienced investors use a mixed strategy: they keep part of capital in reliable assets (BTC, ETH) for the long term, and use another part to trade altcoins. This method helps reduce risks while earning from short-term deals.

Which cryptocurrency to choose to buy

The choice of cryptocurrency depends on the investor’s goals, strategy, and risk level.

Main asset categories

  1. Base coins
    • Bitcoin (BTC) — the first and most capitalized cryptocurrency.
    • Ethereum (ETH) — the second most important; supports smart contracts and DeFi.
    • Used as a portfolio “anchor” due to high liquidity.
  2. Altcoins with market cap over $1B
    • Binance Coin (BNB), Solana (SOL), Cardano (ADA).
    • Attractive for their tech features (transaction speed, low fees).
  3. Stablecoins
    • USDT, USDC, DAI.
    • Used to preserve capital and for settlements, but are hardly suitable for long-term growth.
  4. Promising projects
    • Polkadot (DOT), Avalanche (AVAX), Near (NEAR).
    • Popular among investors seeking new technologies and high returns, but with higher risk.

Comparative characteristics

Category Examples Pros Cons
Base coins BTC, ETH High liquidity, resilience during crises Slower growth vs. altcoins
Top altcoins BNB, SOL, ADA Technological advantages, rapid growth Strong price swings
Stablecoins USDT, USDC, DAI Stability, minimal risks No growth potential
New projects DOT, AVAX, NEAR Potential for multibagger returns High risk of failure

 

How to buy cryptocurrency

Cryptocurrency can be purchased in different ways. Each option has its own specifics regarding speed, fees, and security level.

Основные методы покупки

Method Examples Advantages Disadvantages
Online exchangers BestChange, ChangeNow Fast, convenient, often no KYC High fees, fraud risk
P2P platforms Binance P2P, LocalBitcoins Wide choice of payment methods, can buy with cash Possible delays and disputes between users
Centralized exchanges (CEX) Binance, Bybit, OKX High liquidity, low fees, user-friendly interface Verification required; exchange storage is less secure
Decentralized exchanges (DEX) Uniswap, PancakeSwap No intermediaries, support for DeFi tokens Requires experience; possible mistakes when using a wallet

cryptocurrency2

 

The future of cryptocurrencies

The prospects of cryptocurrencies depend on a combination of technological innovation, regulation, and mass adoption.

Key trends

  1. Growing real-economy usage
  • More and more companies accept BTC and USDT for payments.
  • Services are emerging that accept crypto for everyday needs (tourism, e-commerce).
  1. Development of DeFi and Web3
  • Smart contracts and decentralized apps are becoming the industry’s driver.
  • Projects on Ethereum, Solana, Avalanche attract capital via staking, lending, and liquidity.
  1. Integration of stablecoins and CBDCs
  • USDT and USDC have cemented themselves as the main settlement assets.
  • Central banks are testing CBDCs that may compete with private stablecoins.
  1. More focus on security and privacy
  • Privacy coins (XMR, ZEC) and solutions like CoinJoin are gaining popularity.
  • Investors seek wallets with enhanced protection and multisig.
  1. Regulation
  • The EU has MiCA; in the US, new stablecoin laws are under discussion.
  • Clear rules will increase institutional investor trust.

Pros and cons of the crypto future

Outlook Pros Cons
Mass adoption Higher liquidity, recognition at the state level Possible restrictions and taxes
DeFi and Web3 New earning models, decentralization High risks of scams and vulnerabilities
CBDCs and stablecoins Convenient payments, stability Risk of crowding out decentralized tokens
Stronger regulation Legalization, institutional inflows Loss of anonymity, more KYC

 

The cryptocurrency market is developing rapidly and remains high-risk, but at the same time it opens up new opportunities for investors and traders.

Key takeaways:

  • Digital assets fall into two main categories: coins with their own blockchain (BTC, ETH, SOL) and tokens that operate on existing networks (USDT, DAI).
  • Crypto prices are influenced by network technical parameters, the global economy, news flow, as well as actions by regulators and major market players.
  • Investors can choose a strategy: long-term holding of reliable assets or active trading for quick profits.
  • Purchases can be made via online exchangers, P2P platforms, centralized exchanges, and decentralized services.
  • The future of crypto is tied to the growth of DeFi and Web3, the adoption of stablecoins, and regulation, making the market both more mature and more controlled.

Main recommendation: diversify risk. Build the long-term part of the portfolio from base coins, and use promising altcoins and new projects for experimentation.

FAQ

What is cryptocurrency in simple terms?

What is the difference between a coin and a token?

Why does the exchange rate of cryptocurrencies constantly change?

Is it worth storing cryptocurrency on an exchange?

How can a beginner buy cryptocurrency?

Is it possible to earn money on cryptocurrencies without large investments?